![]() Digital technology presents an often bewildering array of choices for journalists. The Transition to Digital Journalism. Tutorial: The Transition to Digital Journalism. By Paul Grabowicz. Introduction. Digital technology presents an often bewildering array of choices for journalists – producing slideshows and video, joining social networks and blogging, using map mashups and mobile devices. ![]() The list seems endless. But survival requires understanding all these new technologies so journalists and news organizations can make informed decisions about why and how to utilize them (see Blogs, Tweets, Social Media, and the News Business, in Nieman Reports). This guide covers the major digital tools and trends that are disrupting the news industry and changing the way journalists do their jobs. Print and Broadcast News and the Internet. As more people consume news online, news organizations face the dilemma of reallocating resources to attract new readers and viewers while still trying to hold on to their existing, and usually aging, print or broadcast audiences. Online revenues for most news media are still a small fraction of the income from traditional print or broadcast. And after many years of double- digit annual increases in online advertising revenue, the trend tapered off dramatically in 2. For newspapers, typically 1. Los Angeles Times reported in late 2. Magazines similarly get less than 1. ![]()
Here you can find the lyrics and MP3 files of many of our fight songs. Big “C” Sons of California; Stanford Jonah; Fight for California; California Triumph. The California Golden Bears Football team is the college football team of the University of California, Berkeley. The team plays its home games at California Memorial. Arguably the best finish in college football history. November 20, 1982: Stanford has a 20-19 lead with 4 seconds left. Cal uses five lateral passes to. ![]() Advertising Age survey of 2. Financial viability for newspapers and most magazines, at least for now, requires retaining as many existing print readers as possible. Yet the trends are clear: people, especially the young, are turning to the Internet for more and more of their news and developing an effective digital strategy is essential for long- term survivial: *В Source: Pew Research Center for the People & the Press *В Source: Pew Research Center for the People & the Press For other and more detailed statistics on where people get their news see: While the trend toward online is clear, not everyone is embracing it. As of the end of 2. U. S. still said they hadn’t ever been online. ![]() ![]() For print and broadcast organizations, this means a core group of their audience remains wedded to traditional products and often resistant to getting news online. For additional statistics on trends in consumption of traditional news media see: Readings and Resources. Sixty Years of Daily Newspaper Circulation Trends, 1. Canada, United States, United Kingdom. В – Communic@tions Management Inc. Daily Newspaper Circulation Trends, 2. Canada, United States, United Kingdom. В – Communic@tions Management Inc. Print Editions Decline. A steady decline in print circulation and a precipitous drop in advertising revenue in 2. Some have been forced out of business, such as the Rocky Mountain News, the Seattle Post Intelligencer (at least its print operation – an online- only version continues) and the Ann Arbor News (which also will continue an online edition as well as a print product twice a week). Others filed for bankruptcy reorganization, such as Tribune Company, the Minneapolis Star Tribune, the Philadelphia Newspapers company, the Chicago Sun Times, the Journal Register Co., American Community Newspapers, Freedom Communications, Heartland Publications, Creative Loafing and the Columbian newspaper in Vancouver. Others, such as Morris Publishing and Affiliated Media (the parent company of Media. News Group), did bankruptcy reorganization filings prearranged with creditors. Especially hard hit have been newspapers that were more purchased recently, such as the Tribune, Minneapolis and Philadelphia papers, and thus have owners with huge debt loads, or those in areas that still have competing daily papers, such as Denver, Minneapolis/St. Paul, Seattle, Detroit and Tucson. Newspapers have taken a variety of other measures to save money, preserve the print product, and try to weather the storm: Layoffs and buyouts of employees (see the Paper Cuts map that details the staff reductions)Instituting pay freezes and unpaid furloughs. Dropping contributions to 4. K plans and renegotiating salaries and pension payments with unions. Partnering with other newspapers to share coverage and content. Eliminating delivery of the newspaper to outlying areas. Consolidating or dropping sections of the daily paper. Discontinuing some features, such as stock listings. Reducing the number of pages in each edition. Shrinking the size of the paper. Eliminating editions entirely on days that attract the fewest advertisers and readers. Some papers are also changing the kind of coverage provided in the print product, focusing less on breaking news, which the Internet is much better suited to deliver, and more on analytical or contextual stories. For example, compare the front page of the print edition of the Arizona Republic with the home page of azcentral. Arizona Republic’s online site. Arizona Republic Print Edition. Arizona Republic Online Edition. Both editions are from the same day, December 2. The print edition contains longer feature stories, “sit- down” news to be perused, or articles about more leisurely activities. The website is updated throughout the day with breaking news and shorter articles, and offers searchable services like events calendars, dining guides, etc. Eliminating Print Editions. Some newspapers are going a step further and dropping the least profitable of their daily editions – usually Saturdays, Mondays, Tuesdays or Wednesdays. Examples of newspapers eliminating editions (see also this list compiled by AP)The hope is that enough readers and thus advertisers will remain local to the print product that revenues will not decline substantially. But breaking the daily news reading habit threatens to further erode print audience loyalty and accelerate the existing decline in newspaper readership. To ease the transition for older readers still wedded to the newspaper format, some newspapers also offer a digital edition online. This is an electronic version of the newspaper, which appears in a form similar to the print version and can be downloaded from the newspaper’s website. But there is little evidence that such digital editions are very popular with readers, and critics say they are transplanting a print format into a medium that demands a very different product. Ken Doctor, a long- time analyst and consultant on digital media, especially newspapers, has said: “They are essentially counterintuitive products: older readers who may like the idea of ‘reading the paper’ in its traditional format don’t like reading online; younger readers who like reading online find it nonsensical to read yesterday’s news — and pay for it — when they can news of the moment free online.”Source: In Desperation, Detroit Papers Flip the Switch, Content Bridges weblog. See also this Associated Press story about the experiences of the Detroit papers a year after they dropped home delivery of the printed paper on some days and launched an electronic edition. Minn. Post also has a story and a chart about how successful e- editions have been for newspapers. Some magazines, especially general interest publications, also are reducing their pages or cutting back on the number editions they publish. U. S. News & World Report went from being a weekly to a biweekly to a monthly in 2. See this New York Times story about the changes weekly news magazines are undergoing. National broadcast news networks similarly have considered paring back nightly news shows, which tumbled in popularity during the 1. Internet. See the New York Times story, Broadcast TV Faces Struggle to Stay Viable. Local television stations have seen more recent declines in viewership and advertising revenues. See the Wall Street Journal story, Local TV Stations Face a Fuzzy Future. Readings and Resources. Web First Publishing. Some newspapers and other news operations are now adopting a “web- first” or “web- centric” approach to organizing their work flow. This means having reporters and editors think first about reporting and producing text and multimedia stories for the web, then writing a text story for the print edition. This also is sometimes referred to as “reverse publishing.”It marks a major shift from the old “shovelware” approach of newspapers in the 1. Then in the early 2. TV stations and radio stations partnering to produce content for a website. But producing stories for the traditional news or broadcast products usually still had top priority. TBO. com, a partnership of the Tampa Tribune and WFLA- TV Channel 8 launched in 2. Alan Mutter’s more recent analysis of how well this partnership performed). In 2. 00. 8, the Tampa Tribune moved toward a web- first approach. People need to stop looking at TBO. The Tampa Tribune. The truth is that The Tampa Tribune is an add on to TBO,” Tribune Managing Editor Janet Coats said in July 2. In a web- first approach, the main focus often is on breaking news and getting those stories on the web as fast as possible, on a 2. Some publications have set up “continuous news desks” with dedicated staffs that produce round- the- clock breaking news for the web. The New York Times and Washington Post, for example, have continuous news desks (on the Times see “Talk to the Newsroom: Continuous News Correspondent“; on the Post see “Ask the Post“). Other publications have emphasized getting all reporters and editors to focus on putting breaking news and other stories on the web, rather than having a separate staff handle story updates for the Internet edition. In these cases, the publications usually must undergo major reorganizations of their newsrooms and try to train most or all of their editorial staff in writing for the web and producing multimedia. Examples of newspapers and other media that adopted a web- first or multimedia strategy Readings and Resources. Guardian to become 2. Cyber. Journalist. Transforming the Architecture – American Journalism Review, October/November 2. Atlanta Journal Constitution. Why one editor spends entire training budget on the web – Inland Press Association, 4/2/2. Ventura County Star. Cal Poly vs UC Davis Band Off 2. Playlists werden geladen..
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